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Science and the Media

by Kirsten Sanford, Mar 06 2009

I spend a large portion of my time these days considering how to best explain scientific concepts or discoveries to the public. Granted, the audience is a crucial part of the equation. You don’t create something for children the same way that you do for aged academics.

But, as I look at the way that science reaches the majority of the public, and how the public responds to it, I (and I’m not alone here) find that there is something wrong. People just aren’t getting excited about science.

And, they should be getting excited! There is so much amazing work being done that will change our lives to the point that our grandchildren will laugh when we tell them about our ipods, computers, planes, and trains.

So, why aren’t people interested? Where is the information falling by the wayside? How can the trend be changed?

I’d love to hear what you think.

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Science and Skepticism on TV

by Steven Novella, Nov 10 2008

Commercial television is a business, and that business is entertainment. Shows that capture and retain viewers prosper, regardless of any other aspect of their quality. Those that fail to, die, regardless of their value to society.

That is a simple, if inconvenient, truth.

Therefore, while I feel very positively about the crew that Brian and Ryan have assembled, and I believe we can create top-notch skeptical content – none of that matters if we cannot compete to keep viewers glued to their TV screens (or convince no-nonsense executives that we can).

Science and skepticism have been fairing a bit better on commercial television of late, giving me some hope that the timing might be right. Everyone thinks immediately of Mythbusters and Bullshit – both highly successful shows built around a format of debunking. Recently, though, there has been a growing lineup of science-based entertainment programming. Some of it good, some of it not so much.

Continue reading…

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